At Sony Electronics they recognize the close connection between their business and the environment. Reducing their impact is a challenge they take seriously and with most care. They not only are trying to actively produce eco-friendly products but they continuously strive to be a leading environmental corporate citizen.
"In promoting a sustainable environment for generations to come,
Sony is focused on four key areas:
Global warming and the reduction of greenhouse gases
Conservation and effective use of natural resources
Preservation of our natural environment
Reducing CO2 emissions from product use by introducing more
energy efficient products"
As far as recyling for the GO GREEN movement; The Sony National Take Back Recycling program makes it easy for its customers to recycle. Since the inception of the program in 2007, Sony has collected over 34.1 million pounds of unwanted electronics. Their goal is to collect one pound of electronics for every pound produced.
Here is an idea of the volumes collected since the program’s inception:
2,056,575 lbs. collected in 2007
12,662,987 lbs. collected in 2008
10,862,646 lbs. collected in 2009
8,584,458 lbs. collected to date in 2010
Learn more about Sony's National Take Back Recycling program
"Sony sees global environmental conservation as one of the most critical issues for mankind in the 21st century. Sony, as a good corporate citizen, has therefore established the Sony Environmental Vision to form the basis for aggressive actions to conserve the environment and create a sustainable society.
Sony closely monitors and manages chemical substances used in its products at all stages of the manufacturing cycle, from the raw material and component stages right through to final shipment. Naturally, the cooperation of suppliers is essential in promoting our activities in this area."
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